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Writing a Speaking Pitch

A speaking pitch is a short summary of your talk that you use to sell yourself and your topic to the conference organizer or event planner. It’s your chance to convince them that you are the right person to speak at their event and that your talk will be engaging, informative, and valuable for their audience.

The author, presenting a talk at MicroCon 2021 in Las Vegas

Here are some tips for writing a successful speaking pitch:

Start with a strong hook: Begin your pitch with a catchy opening that will grab the attention of the reader and make them want to learn more. This could be a provocative question, an interesting statistic, or a personal anecdote.

Explain your topic: Next, provide a brief overview of your topic and why it is relevant and interesting. Be specific and concise, and avoid using jargon or technical language that may be confusing to the reader.

Highlight your expertise: Make it clear that you are qualified to speak on this topic by briefly outlining your background and expertise. This could include your education, professional experience, or any relevant research or publications.

Describe the benefits of your talk: Explain how your talk will benefit the audience and how it will be different from other talks on the same topic. Will you be sharing new research or insights? Will you be providing practical tips or tools that attendees can use in their own work?

End with a call to action: Close your pitch by making a clear and concise request for the opportunity to speak at the event. Be sure to include any relevant links or materials that will help the reader learn more about you and your work.

Overall, the key to writing a successful speaking pitch is to be clear, concise, and compelling. By following these tips, you can craft a pitch that will grab the attention of conference organizers and increase your chances of being selected as a speaker.

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